Meta ads for eCommerce brands, managed to profit by category.
Every product category has its own buyers, creative style, and ad rules. We run Meta campaigns for established eCommerce brands with targets built from your margins and category-specific playbooks for creative and compliance.
At a glance
- Best for
- Shopify and WooCommerce brands with proven products
- What we optimize for
- New customer revenue, MER, and contribution margin
- Minimum
- $25,000+ a month in revenue
Choose your category
Apparel and Fashion Brands
Creative velocity, catalog ads, and drop launches.
See the playbookBeauty and Skincare Brands
Results-driven creative that stays inside claim rules.
See the playbookSupplement Brands
Compliant claims and subscription-first funnels.
See the playbookHome Goods and Furniture Brands
Lifestyle creative and longer consideration funnels.
See the playbookPet Product Brands
Highly engaged audiences and replenishment funnels.
See the playbookJewelry Brands
Gifting seasons, close-up creative, and trust building.
See the playbookFitness Equipment and Activewear Brands
Demonstration creative without body-image pitfalls.
See the playbookFood and Beverage Brands
Taste-driven creative, sampling, and subscriptions.
See the playbookSubscription Box Brands
Acquisition built around retention and lifetime value.
See the playbookBaby and Kids Product Brands
Parent-focused campaigns with safety-first claims.
See the playbookWhy category matters on Meta
A skincare brand, a supplement brand, and a furniture brand face different creative styles, purchase cycles, and policies on Meta. A one-size eCommerce playbook leaves money on the table in all three.
These pages show how we adapt for each category while managing every account to the same numbers: new customer acquisition cost, blended MER, and contribution margin.
Spending seriously on ads? Let's talk.
Tell us about your business, your numbers, and your goals. If we’re a fit, you’ll get a strategy call with Mitch. If we’re not, we’ll tell you why and point you to a better next step.